https://player.vimeo.com/video/1075597074
How can European paperboard packaging manufacturers bounce back? With the European market estimated at nearly €60 billion, paperboard packaging has undergone significant upheaval in recent years. After a record year in 2022, the sector experienced a sharp decline in 2023 and 2024, with an 11% drop in revenue over two years. This crisis is largely due to an unprecedented fall in demand.
Deflationary pressures and increased competition from alternative materials have intensified the situation. Moreover, the transition to a more circular economy and the relocation of production to Eastern Europe are creating new challenges for European manufacturers. So, what are the real growth prospects through 2030—by country and by segment? How will prices and manufacturers’ financial performance evolve under the growing regulatory pressure from European legislation on packaging and packaging waste? And what will be the impact of consolidation movements on the competitive landscape in the European market?
In this new study from the European Business Insights Collection, our consultants take a deep dive into the strategic challenges linked to packaging reduction, the fight against plastic in the food industry, and the new demands of the e-commerce sector. The study also identifies high-potential countries for manufacturers using an exclusive scoring system based on around 20 competitiveness criteria, helping to pinpoint priority areas for expansion.
Finally, it provides a detailed overview of the key market dynamics and the strategies adopted by industry leaders in the context of ongoing consolidation. For more in-depth information on this strategic analysis, you can download the presentation document located next to the video.
Deflationary pressures and increased competition from alternative materials have intensified the situation. Moreover, the transition to a more circular economy and the relocation of production to Eastern Europe are creating new challenges for European manufacturers. So, what are the real growth prospects through 2030—by country and by segment? How will prices and manufacturers’ financial performance evolve under the growing regulatory pressure from European legislation on packaging and packaging waste? And what will be the impact of consolidation movements on the competitive landscape in the European market?
In this new study from the European Business Insights Collection, our consultants take a deep dive into the strategic challenges linked to packaging reduction, the fight against plastic in the food industry, and the new demands of the e-commerce sector. The study also identifies high-potential countries for manufacturers using an exclusive scoring system based on around 20 competitiveness criteria, helping to pinpoint priority areas for expansion.
Finally, it provides a detailed overview of the key market dynamics and the strategies adopted by industry leaders in the context of ongoing consolidation. For more in-depth information on this strategic analysis, you can download the presentation document located next to the video.
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